Buenos Aires - Senior Marketing Manager
Sur Buenos Aires
We're expanding and we’re looking for a Senior Marketing Manager based in LATAM to lead our marketing strategy and execution. You’ll own demand generation, brand growth, and multi-channel campaigns, playing a critical role in scaling a fintech company that supports thousands of small businesses.
What You’ll Do- Lead and execute the marketing strategy across digital, content, paid, email, SEO/SEM, social, and PR
- Design and run integrated campaigns that drive qualified leads and revenue growth
- Monitor, analyze, and optimize performance across KPIs, conversion rates, and ROI
- Manage HubSpot with precision — ensuring accurate attribution, reporting, and automation
- Strengthen brand positioning, messaging, and visual identity across all channels
- Oversee engaging content creation: case studies, webinars, blogs, videos, and social campaigns
- Drive external communications including media outreach and thought leadership programs
- Manage freelancers, agencies, and external vendors
- Work cross-functionally with Sales, Product, and Leadership to align on goals
- Partner with design/development teams to continuously optimize the website and landing pages for lead conversion
Requirements
What Makes You Successful- Strategic + Hands-On: You think like a leader but thrive in execution
- Creative + Analytical: You balance storytelling with data-driven decisions
- Collaborative Leader: Skilled at managing freelancers, vendors, and internal stakeholders
- Market-Savvy: You understand SMBs and their challenges
- Proactive + Fast-Moving: You take ownership and deliver with urgency and clarity
- 5+ years of experience in marketing (B2B SaaS, fintech, or professional services a big plus)
- Proven success leading campaigns from strategy through execution
- HubSpot expertise (required) plus experience with Google Analytics and paid ad platforms
- Experience managing freelancers, agencies, or small teams
- Strong written and verbal communication in English (Spanish/Portuguese a plus)
- Familiarity with financial services, bookkeeping, or accounting is highly valued
- Salary Range: USD $3,000–$5,000 base + 13 month salary
- Type of Contract: Independent Contractor
- Flexible Work: 100% remote, flexible hours, and autonomy
- Time Off: Paid vacation, company holidays, and local PTO policies respected
- Wellness & Support: Paid parental leave for new parents (moms, dads, adoptive, foster)
- Growth: Career pathing, advancement opportunities, and a strong promote-from-within culture
- Team Culture: Collaborative, remote-first team with regular virtual events and team-building
Only CVs in English will be considered to participate in the process.
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